7 Japanese Snacks Worth Ordering to Try at Home

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You do not need to fly to Japan to get a sense of its snack aisle. Here are seven that travel well, ship internationally, and give a genuine taste of what convenience stores and supermarkets stock.

1. Pocky (and its many seasonal flavors)

The one most people already know: thin biscuit sticks dipped in chocolate. Worth trying the regional and seasonal versions — matcha, “midi” almond crush, and Kyoto uji-matcha are all a step up from the classic.

Pocky variety pack

A mixed pack is the low-risk way to find which flavor you like before committing to a box.

Check price on Amazon →

2. Shrimp crackers (Kappa Ebisen)

Light, airy, intensely savory. If you like prawn crackers from a Thai or Chinese restaurant, these are the moreish supermarket cousin.

3. Matcha KitKat

Japan turned the KitKat into a souvenir category of its own. Matcha is the most famous for a reason — bitter green tea against white chocolate keeps it from being too sweet.

Japanese matcha KitKat

Also look for the 'otona no amasa' (grown-up sweetness) dark version if you find sweet chocolate cloying.

Check price on Amazon →

4. Senbei (rice crackers)

Soy-glazed, sometimes wrapped in nori. Satisfyingly hard, savory, not sweet — a good counterpoint if the rest of this list skews toward chocolate.

5. Hi-Chew

Chewy fruit candy with real fruit-juice flavor and a soft texture somewhere between taffy and gum. The green apple and mango are the standouts.

6. Shirataki / konjac jelly pouches

Squeeze-pouch fruit jellies, sold at every register in Japan. Low calorie, very refreshing, and easy to like.

7. Calbee vegetable chips

Root-vegetable chips — sweet potato, taro, pumpkin, lotus root. Less greasy than potato chips and a good gift for someone who claims not to have a sweet tooth.


How to buy without overspending

Imported snacks carry a shipping premium. Two tips: buy variety packs first to find what you like, and check the price per gram rather than the sticker price, since pack sizes vary a lot between sellers. Availability changes often, so confirm the current option on Amazon before ordering.